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Multiscreen TV Advertising Terminology

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How Data is Keeping TV King

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Fast Take on Cord-Cutting: Dispelling the Myths

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2024 Cynopsis Big TV Conference (Copy)

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Ampersand’s New Measurement Platform Combines Linear And Streaming Data

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2024 Cynopsis Big TV Conference

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Ampersand Partner Insights

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Addressing TV ad fragmentation: Don't try to boil the ocean

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How I Learned To Embrace Uncertainty and Accelerate My Sales Career

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The Carriage Fee Negotiations Between Disney And DirecTV May Take Awhile

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The Untold ROI of Investing in Women’s Sports

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An interview with Ampersand’s Rachel Herbstman and Anastasia Dukes-Asuen

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The 2024 Olympics Is A Reminder That Appointment TV Is Alive And Well

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Media Companies Battle for Sports Streaming Dominance. What Will Separate the Winners from Losers?

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Now What? A Lot Can Happen (and has) Between Now and November

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