Oct 29th, 2019

The ultimate buyer's guide to new multiscreen TV solutions

Written by Dominique Dajer

Whether you’re a local, regional, or national advertiser, chances are it’s been challenging to buy media across MVPDs, primarily due to a multitude of TV offerings with different product names, technical jargon and even disparate data sets. So, Ampersand and our partners are simplifying the process.

In this session, our SVP, Corporate Supply, Andy Addis & Spectrum Reach’s SVP/CMO, Fred Bucher explain how we are working together to unify TV’s multiscreen ad solutions, bringing unprecedented scale to advertisers with insights, targeting and measurement.

To access the full deck from this presentation, please email marketingrequests@ampersand.tv

 

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